Thursday, February 10, 2005

Those Who Do Not Remember the History of the Web...

TV companies have missed the lessons of the Web. They prefer to avoid learning them, and so seem doomed to repeat them. Walled gardens and proprietary technologies cannot survive for long in the digital world except in niches. Advanced TV can grow like the Web -- and create a larger pie for everyone, but the TV distributors prefer to protect their comfortable but failing monopoly business models. That will not work for much longer.

What lessons? Before the Web, in the early '90, online services like AOL, Prodigy, and Compuserve had been struggling for years, investing many millions, trying to get people online, with only the most gradual success. They used closed, proprietary technology platforms, and they limited services to the "walled gardens" of content they controlled.

When the Web emerged and became easy to use with Mosaic and Netscape, it provided an open platform that encouraged an outpouring of entrepreneurial content and service providers. The old line online services fought that tide for a few years, arguing that most people really wanted the order and simplicity of a walled garden, but soon were overwhelmed by the upstarts. AOL found a half open, half walled niche by providing a high level of customer value for casual dialup users and kids, but the others were assimilated--and now AOL is floundering again.

Cable and satellite may have a couple more years to exploit their monopoly platforms and fight any service innovations they do not see bringing them monopoly rents, before Internet TV becomes a tidal force. However, they would better serve their stockholders by moving quickly to build a relationship with their customers that is based on value rather than exclusivity, one that will position them for the new world of open media. There are huge opportunities for new and profitable services, but their monopoly-minded managers are blind to them. If they do not get ahead of history soon, history will race ahead of them.

This could also be a prime opportunity for Telco TV services, since they have the advantage of starting fresh -- but the Web dynamic is as alien to Telcos as it is to cable operators. Only time will tell if one breed of dinosaur gets nimble, or those funny little companies poking out of the grass take over.

66 comments:

  1. AOL sure had a go of it though. I seem to remember when you could get dial up for $10, and AOL was able to change $25. Why? Simplicity and ease of use. AOL survived and flourished while the nimble, quick-moving ISPs went the way of the little dinosaurs. Mom and Pop subscribers who were not members of the digital elite felt safe and secure in AOL's walled garden!

    ReplyDelete
  2. AOL has it's garden but little else. The only reason people still use it is because they do not understand the Internet. Eventually they will or be replaced with those who do and AOL will be history. They screw up everything they touch, witness the recent mailblocks fiasco.

    ReplyDelete
  3. thanks for sharing such a wonderful information from this post
    digital marketing

    ReplyDelete

  4. Thanks of sharing this post…Python is the fastest growing language that helps to get your dream job in a developing area. It says every fundamental in a programming, so if you want to become an expertise in python get some training





    Dot Net Training in Chennai | Dot Net Training in anna nagar | Dot Net Training in omr | Dot Net Training in porur | Dot Net Training in tambaram | Dot Net Training in velachery





    ReplyDelete
  5. Top quality blog with unique content and information shared was valuable looking forward for next updated thank you
    Ethical Hacking Course in Bangalore

    ReplyDelete
  6. I really enjoy every part and have bookmarked you to see the new things you post. Well done for this excellent article. Please keep this work of the same quality.
    Artificial Intelligence course in Chennai

    ReplyDelete
  7. Fantastic blog with excellent information and valuable content just added your blog to my bookmarking sites thank for sharing.
    Data Science Course in Chennai

    ReplyDelete
  8. Excellent site with great content and very informative. I would like to thank you for the efforts you have made in writing.
    Data Science Training in Bangalore

    ReplyDelete
  9. Fantastic Site with useful and unique content looking forward to the next update thank you.
    Data Science Training in Hyderabad

    ReplyDelete
  10. You have completed certain reliable points there. I did some research on the subject and found that almost everyone will agree with your blog.
    Data Science Certification in Bangalore

    ReplyDelete
  11. I have voiced some of the posts on your website now, and I really like your blogging style. I added it to my list of favorite blogging sites and will be back soon ...
    Data Analytics Courses in Bangalore

    ReplyDelete
  12. I really enjoy reading all of your blogs. It is very helpful and very informative and I really learned a lot from it. Definitely a great article
    Data Science Course Bangalore

    ReplyDelete
  13. I don't have time to read your entire site right now, but I have bookmarked it and added your RSS feeds as well. I'll be back in a day or two. Thank you for this excellent site.
    Data Science Training in Pune

    ReplyDelete
  14. I need to thank you for this very good read and i have bookmarked to check out new things from your post. Thank you very much for sharing such a useful article and will definitely saved and revisit your site.
    Data Science Course

    ReplyDelete
  15. Wow, happy to see this awesome post. I hope this think help any newbie for their awesome work and by the way thanks for share this awesomeness, i thought this was a pretty interesting read when it comes to this topic. Thank you..
    Artificial Intelligence Course

    ReplyDelete
  16. Thank a lot. You have done excellent job. I enjoyed your blog . Nice efforts
    Cyber Security Course in Bangalore

    ReplyDelete
  17. Your site is truly cool and this is an extraordinary moving article and If it's not too much trouble share more like that. Thank You..
    Digital Marketing Institute in Bangalore

    ReplyDelete
  18. I feel very grateful that I read this. It is very helpful and very informative and I really learned a lot from it.
    Data Science Course in Chennai

    ReplyDelete
  19. All of these posts were incredible perfect. It would be great if you’ll post more updates and your website is really cool and this is a great inspiring article.
    Artificial Intelligence course in Chennai

    ReplyDelete
  20. I really enjoyed reading your blog. It was very well written and easy to understand. Unlike other blogs that I have read which are actually not very good. Thank you so much!

    Data Science Training in Bangalore

    ReplyDelete
  21. Really wonderful blog completely enjoyed reading and learning to gain vast knowledge. Eventually, this blog helps in developing certain skills which in turn helpful in implementing those skills. Thanking the blogger for delivering such beautiful content and keep posting the contents in the upcoming days.

    Digital Marketing Training in Bangalore

    ReplyDelete
  22. Truly incredible blog found to be very impressive due to which the learners who go through it will try to explore themselves with the content to develop the skills to an extreme level. Eventually, thanking the blogger to come up with such phenomenal content. Hope you arrive with similar content in the future as well.

    Machine Learning Course in Bangalore

    ReplyDelete
  23. The truly mind-blowing blog went amazed with the subject they have developed the content. This kind of post is really helpful to gain knowledge of unknown things which surely triggers to motivate and learn the new innovative contents. Hope you deliver the similar successive contents forthcoming as well.

    Cyber Security Course

    ReplyDelete
  24. Excellent Blog! I would like to thank you for the efforts you have made in writing this post. Gained lots of knowledge.
    Data Analytics Course

    ReplyDelete
  25. I was browsing the internet for information and found your blog. I am impressed with the information you have on this blog.
    Business Analytics Course

    ReplyDelete
  26. Awesome article. I enjoyed reading your articles. this can be really a good scan for me. wanting forward to reading new articles. maintain the nice work!
    Data Science Courses in Bangalore

    ReplyDelete
  27. I need to thank you for this very good read and i have bookmarked to check out new things from your post. Thank you very much for sharing such a useful article and will definitely saved and revisit your site.
    Data Science Course

    ReplyDelete
  28. It's good to visit your blog again, it's been months for me. Well, this article that I have been waiting for so long. I will need this post to complete my college homework, and it has the exact same topic with your article. Thanks, have a good game.

    Best Data Science Courses in Bangalore

    ReplyDelete
  29. Now is the perfect time to plan for the future and now is the time to be happy. I have read this article and if I can I want to suggest some interesting things or suggestions to you. Perhaps you could write future articles that reference this article. I want to know more!

    Data Analytics Course in Bangalore

    ReplyDelete
  30. I was browsing the internet for information and found your blog. I am impressed with the information you have on this blog.

    Digital Marketing Course in Bangalore

    ReplyDelete
  31. Wow, happy to see this awesome post. I hope this think help any newbie for their awesome work and by the way thanks for share this awesomeness, i thought this was a pretty interesting read when it comes to this topic. Thank you..
    Artificial Intelligence Course

    ReplyDelete
  32. What an incredible message this is. Truly one of the best posts I have ever seen in my life. Wow, keep it up.
    AI Courses in Bangalore

    ReplyDelete
  33. nice blog!! i hope you will share a blog on Data Science.
    data scientist course in pune

    ReplyDelete
  34. I am sure it will help many people. Keep up the good work. It's very compelling and I enjoyed browsing the entire blog.
    Business Analytics Course in Bangalore

    ReplyDelete
  35. Thank a lot. You have done excellent job. I enjoyed your blog . Nice efforts
    Data Science Certification in Hyderabad

    ReplyDelete
  36. Your site is truly cool and this is an extraordinary moving article and If it's not too much trouble share more like that. Thank You..
    Digital Marketing Course in Hyderabad

    ReplyDelete
  37. Thanks for posting the best information and the blog is very important.artificial intelligence course in hyderabad

    ReplyDelete
  38. Always so interesting to visit your site.What a great info, thank you for sharing. this will help me so much in my learning
    data science certification

    ReplyDelete
  39. I bookmarked your website because this site contains valuable information. I am very satisfied with the quality and the presentation of the articles. Thank you so much for saving great things. I am very grateful for this site.

    Data Science Training in Bangalore

    ReplyDelete
  40. I have voiced some of the posts on your website now, and I really like your blogging style. I added it to my list of favorite blogging sites and will be back soon ...

    Digital Marketing Training in Bangalore

    ReplyDelete
  41. I wanted to leave a little comment to support you and wish you the best of luck. We wish you the best of luck in all of your blogging endeavors.

    Artificial Intelligence Training in Bangalore

    ReplyDelete
  42. The Extraordinary blog went amazed by the content that they have developed in a very descriptive manner. This type of content surely ensures the participants explore themselves. Hope you deliver the same near the future as well. Gratitude to the blogger for the efforts.

    Machine Learning Course in Bangalore

    ReplyDelete
  43. I was browsing the internet for information and found your blog, i am impressed with the information you have on this blog.

    Data Science Training in Hyderabad

    ReplyDelete
  44. Utlraecovery is a an international intelligence gathering firm that deals with business loan recovery, binary options recovery, funds recovery experts,recover your lost funds and recover funds from scam brokers.

    funds recovery experts

    ReplyDelete
  45. I think this is one of the most important information for me.
    And i am glad reading your article. But want to remark on some general things,
    The web site style is perfect, the articles is really excellent :
    D. Good job, cheers 안마

    ReplyDelete
  46. Very good message. I stumbled across your blog and wanted to say that I really enjoyed reading your articles. Anyway, I will subscribe to your feed and hope you post again soon.

    Business Analytics Course

    ReplyDelete
  47. It took a while to understand all the comments, but I really enjoyed the article. It turned out to be really helpful for me and I'm positive for all the reviewers here! It's always nice to be able to not only be informed, but also entertained! I'm sure you enjoyed writing this article.

    Best Data Science Courses in Bangalore

    ReplyDelete
  48. Happy to chat on your blog, I feel like I can't wait to read more reliable posts and think we all want to thank many blog posts to share with us.
    Data Analytics Course in Bangalore

    ReplyDelete
  49. Very good message. I stumbled across your blog and wanted to say that I really enjoyed reading your articles. Anyway, I will subscribe to your feed and hope you post again soon.
    Digital Marketing Course in Bangalore

    ReplyDelete